Gregory Rocco is Head of Portfolio at Ethereal Ventures and a product and operations leader with nine years of experience focused on decentralized identity and emerging Web3 standards. He co-founded SpruceID and served as CPO, now advising the company, and at ConsenSys he managed dealflow that accounted for over 80% of identity-related revenue while leading product strategy to bridge enterprise systems with W3C Verifiable Credentials. Gregory is research-driven—having conducted hundreds of customer interviews—and has a track record of turning those insights into enterprise deals across Fortune 2000s and governments. A YC W21 alumnus with an MA in Digital Humanities and a BA in English, he blends humanities-trained communication with technical product strategy. His GitHub bio as “a Brooklyn spruce tree” hints at a New York–rooted, long-term perspective that shows up in both writing and building.
Contributions:2 pushes, 1 branch in 3 years 2 months
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