Summary
Pankti Shah is a seasoned senior manager blending creative leadership with data-driven market strategy across India and APAC. With 8 years of experience, she currently guides PepsiCo's market impact initiatives, turning complex data into actionable insights to fuel business growth and ROI. Her background spans branding, content strategy, and cross-channel communications, from Creative Head roles to Assistant Manager for Pan-India branding and social media engagement. She has a track record of building stakeholder relationships, optimizing processes, and leading multi-disciplinary teams to translate strategy into measurable outcomes. Before moving into corporate analytics, she built a foundation in media and entertainment, including screenwriting and creative direction, which informs her storytelling approach to brand narratives and leadership communications. Based in India, she holds a BSc in Electronic Media from Devi Ahilya Vishwavidyalaya, reflecting a consistent thread of media, messaging, and metrics-driven decision making.
9 years of coding experience
3 years of employment as a software developer
Bachelor of Science - BS, Electronic Media, Bachelor of Science - BS, Electronic Media at Devi Ahilya Vishwavidyalaya
Educational Multimedia Research Centre, Devi Ahilya Vishwavidyalaya
English, Hindi, Gujarati, French