Matt Churchill is a seasoned social media leader who has been shaping digital strategy for global brands since 2007. As Social Media Director at AVEVA since 2023, he sets the vision and collaborates with a worldwide external comms function to drive integrated campaigns. He has built and led social, content, and paid media teams across agencies, delivering C-suite level counsel and multi-sector programs in B2B, tech, consumer, and public affairs. His expertise spans crisis and issues management, landscape analysis, content creation, community management, app and web builds, AR and chatbot initiatives, and CRM execution. Based in Epping Forest, England, he previously led digital strategy at Flipside Group and guided client programs at Burson-Marsteller, Edelman, and other agencies, while also serving on the board of Hackney Playbus and leading OLIO’s social media efforts. He brings a rare blend of hands-on execution and high-level strategy, with a track record of turning complex communications into measurable, globally coordinated outcomes.
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