Summary
Ralph Brooks is a data-driven technology leader and founder of Swift Lead Digital, based in Frisco, Texas, specializing in turning analytics into inbound growth. He led data science at Toyota North America, where predictive models boosted qualified leads by 81% and cut cost per lead by 40%, and he built social-media–based buyer-intent models with up to 85% accuracy. Earlier at Amdocs, he helped AT&T retain customers while reducing call volume, analyzing over 5 trillion data points on 2,000 CPUs with Hadoop and mapping 33 million customer journeys. As founder, he applies a rigorous, data-driven methodology to connect clients with active buyers through high-quality leads and inbound calls. He holds an MBA from UCLA Anderson and a dual B.S. in Actuarial Science and Computer Science from Central Michigan University, blending business strategy with technical depth. Beyond services, he runs a company that develops educational materials to help professionals accelerate their careers.
8 years of coding experience
15 years of employment as a software developer
University of California, Los Angeles - The Anderson School of Management