Summary
Abhinaba Saha is a data and decision science manager with 8 years of experience, currently leading customer analytics and behavioral science at HSBC in Kolkata. He combines a strong academic foundation (MTech in Robotics) with hands-on expertise in SAS, Python, SQL, BigQuery and Git to build end-to-end analytics solutions that drive business outcomes. His work spans customer segmentation, financial health scoring, overdraft nudges, travel RFM automation and attrition forecasting, with proven campaign impacts such as a 30% lift in incremental sales. Skilled at embedding behavioral economics into messaging journeys, he also automates decision architectures (NBA/Pega) and production models for scale. Unusually for a banking analytics leader, he brings robotics and BCI research experience, which informs a systematic, experimental approach to modeling and automation. Colleagues know him for turning complex regulatory and business requirements into pragmatic, always-on data products.
8 years of coding experience
1 year of employment as a software developer
BTech - Bachelor of Technology, Electrical Engineering Technologies/Technicians, DGPA: 8.44, BTech - Bachelor of Technology, Electrical Engineering Technologies/Technicians, DGPA: 8.44 at St. Thomas' College of Engineering & Technology 122
Master of Technology - MTech, Mechatronics, Robotics, and Automation Engineering, CGPA: 9.62, Master of Technology - MTech, Mechatronics, Robotics, and Automation Engineering, CGPA: 9.62 at Jadavpur University
HIGHER SECONDARY (10+2), Pure Science, 80%, HIGHER SECONDARY (10+2), Pure Science, 80% at Springdale High School
English, Bengali, Hindi