Summary
Ad Eggermont is a freelance Frontend Engineer and UX/Product practitioner based in Ghent with 14+ years of experience turning complex SaaS ideas into clear, usable experiences. He bridges UX thinking and frontend reality—designing interaction and shipping production-ready Vue/JS/TS implementations without the usual design-versus-dev friction. His work spans fintech, publishing, insurance, and event platforms, and he’s repeatedly simplified onboarding and conversion flows while building reusable component libraries and design systems. As a founder of niche e-commerce and gift-discovery platforms, he combines product validation instincts with hands-on development and marketing experience. Lately he’s embedding AI into product and development workflows to accelerate iteration and feature discovery. Teams hire him when clarity, adoption, and long-term quality matter more than surface polish.
14 years of coding experience
14 years of employment as a software developer
Bachelor, Grafische en Digitale Media, Bachelor, Grafische en Digitale Media at Arteveldehogeschool
Economie - Wiskunde, Economie - Wiskunde at Koninklijk Atheneum Voskenslaan