Summary
Adam Hobbs is a seasoned software development leader with a decade of experience delivering complex consumer-facing products at Amazon, currently leading Multimodal initiatives for the Rufus GenAI shopping assistant. He combines hands-on engineering—shipping Android, iOS, and server-side systems—with people management, coaching junior engineers and running career development plans. Adam has a track record of shipping high-impact projects under aggressive timelines, notably leading an 11-engineer team to deliver Rufus Image Upload in 12 weeks and driving Alexa and Fire TV feature launches across multiple markets. He blends strong operational and security discipline with an experimental, data-informed approach to prioritisation and has presented innovation talks across Amazon UK ML and Shopping organisations. Outside Amazon he advises a dental tech startup as CTO/technical advisor, translating business strategy into engineering execution, and has a habit of organising hackathons and DEI initiatives that surface practical ideas and nurture talent. A sabbatical in South America and lifeguard experience underline his calm under pressure and curiosity about diverse cultures and environments.
10 years of coding experience
5 years of employment as a software developer
Maiden Erlegh Sixth Form
Bachelor of Science (Hons), Computer Science, Bachelor of Science (Hons), Computer Science at University of Bath
Maiden Erlegh Secondary School
English, French, German, Polish