Adam Pickering
Senior Product Designer at Awesome Motive, Inc.
Toronto, Ontario, Canada
Summary
👤
Senior🎓
Top SchoolAdam Pickering is a Senior Product Designer with 12 years of experience turning WordPress roots into polished, product-led experiences for thousands of users. He founded and scaled theme and plugin businesses (Astoundify, Mint Themes) before shaping Gravity Forms’ design system and UX at Rocketgenius, where he led components across builders, conditional logic, entries, and SMTP. Adam blends hands-on UI execution, research, and systems thinking with modern tooling—Figma, AI-assisted prototyping, and production-like prototypes that shrink design-to-dev gaps. Now at Awesome Motive he focuses on AI-driven workflows and design velocity, working directly in codebases to push prototypes toward production. He’s equal parts big-idea strategist and detail-oriented maker, with a background in live sound engineering that informs fast-paced troubleshooting and user-focused clarity.
12 years of coding experience
22 years of employment as a software developer
Bachelor of Engineering - BE, Sound Engineering, Bachelor of Engineering - BE, Sound Engineering at The Bedford College Group
Github Skills (26)
woocommerce10
shortcode10
wordpress10
php10
wordpress-api10
wordpress-plugin10
shopping-cart9
ecommerce9
listings9
stripe9
wordpress-admin9
commerce9
oms8
management8
gutenberg8
Programming languages (2)
Github contributions (5)
Astoundify/edd-frontend-shipping
Apr 2014 - Apr 2015
Contributions:3 commits in 1 year
Astoundify/wp-job-manager-companies
Aug 2013 - Aug 2018
Add a shortcode to output a list of unique companies, and links to a company profile.
Contributions:12 commits, 7 pushes, 1 comment in 5 years
shortcodecompany-profilewordpressphpwp-job-manager
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