Chief Product Officer at Graduate Management Admission Council™ (GMAC™)
Chevy Chase, Maryland, United States
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Summary
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Senior
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Top School
Adam Witwer is a seasoned product leader with 15 years of experience scaling SaaS and EdTech businesses, currently serving as Chief Product Officer at GMAC where he’s driving AI-powered multi-agent intelligence and LLM/RAG-based product innovation. He previously led O’Reilly’s AI transformation, launching its first LLM-powered product and overseeing a product organization grown to 50+ people while improving B2B retention and net revenue metrics. Adam combines deep publishing and content operations expertise—having driven major platform rebuilds, app launches, and a company acquisition—with strong commercial instincts around monetization and go-to-market execution. He pairs an English and humanities background with an MBA from Georgetown, a blend that informs his user-centered approach to complex technical products. Notably, he has a track record of cutting production costs and accelerating time-to-market through workflow reengineering, then translating those efficiencies into scalable digital learning experiences. Based in Chevy Chase, MD, he brings a practical, customer-first perspective to AI product strategy at the intersection of education, media, and enterprise SaaS.
14 years of coding experience
17 years of employment as a software developer
B.A. English, B.A. English at The University of Akron
M.A. English, M.A. English at Northeastern University
Master of Business Administration - MBA International Business, Master of Business Administration - MBA International Business at Georgetown University McDonough School of Business
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Adam Witwer - Chief Product Officer at Graduate Management Admission Council™ (GMAC™)