Adrian Tobey
Founder Lead Developer at Groundhogg Inc.
Toronto, Ontario, Canada
Summary
👤
Senior🎓
Top SchoolAdrian Tobey is the founder and lead developer behind Groundhogg Inc., a Toronto-based company that builds WordPress-native CRM and marketing automation tools used by over 1,200 customers across 30+ countries. He launched Groundhogg at 21 and scaled it from a plugin into an award-winning product suite (Gold Stevie Award, Tech Start-Up of the Year, 2020) with an ecosystem of training, partners, and complementary plugins like Formlift and Mailhawk. With eight years of experience blending front-end and back-end development, Adrian excels at simplifying complex marketing stacks into reliable, self-hosted solutions that let businesses own their data. His background as an Infusionsoft consultant and early plugin author reveals a practical focus on real-world onboarding and conversion problems, while his academy and partner program show a knack for developer education and scalable customer enablement.
8 years of coding experience
6 years of employment as a software developer
Honor Roll | High School Diploma, Computer Science | Design and Technology | Jazz Studies, 12, Honor Roll | High School Diploma, Computer Science | Design and Technology | Jazz Studies, 12 at Earl HaigBA Computer Science, Computer Science, BA Computer Science, Computer Science at University of TorontoInfusionsoft Certified Partner, Customer Relationship Management Software, Infusionsoft Certified Partner, Customer Relationship Management Software at Infusionsoft Certified Partner Program
English, French
Stackoverflow
1reputation
0reached
0answers
0questions
Github Skills (20)
learning-management-system10
elearning10
wordpress10
automation10
wordpress-plugin10
frontend10
popup9
lms9
stripe9
smtp9
php9
postal9
ruby8
woocommerce8
ecommerce8
Programming languages (4)
Github contributions (5)
groundhoggwp/groundhogg
Jul 2018 - Jan 2023
Marketing Automation Plugin
Contributions:9 releases, 7 reviews, 1267 commits in 4 years 7 months
automation
tobeyadr/postal
Mar 2020 - Sep 2021
📨 A fully featured open source mail delivery platform for incoming & outgoing e-mail
Contributions:1 release, 3 PRs, 7 pushes in 1 year 6 months
e-mail
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