Aleksandar Ginovski
Head Of Product at Enhancv
Sofia-City, Bulgaria
Summary
👤
Senior🎓
Top SchoolAleksandar Ginovski is Head of Product at Enhancv with 11 years of experience blending software engineering roots and product leadership to drive growth for millions of job seekers. He led product strategy and experimentation—executing 150+ CRO tests—and launched the Resume Checker used by 500K+ monthly users, which now contributes 15% of revenue. Aleksandar combines data-driven analytics, behavioral psychology, and user research (50+ projects) to optimize onboarding, monetization, and retention while overseeing a profitable career coaching unit that helped 1,500+ job seekers. He also advanced AI feature adoption in the resume editor to 20% and is expanding Enhancv’s B2B offering to streamline structured resume collection for organizations. Trained in computer software engineering and retention/engagement at Reforge, he brings a rare mix of hands-on technical fluency and product-led growth expertise grounded in measurable impact. Based in Sofia, he’s a travel-loving tech enthusiast with a founder’s mindset who thrives on turning user insights into scalable product outcomes.
11 years of coding experience
Computer Software Engineering, Computer Software Engineering at Telerik Software AcademyRetention + Engagement, Retention + Engagement at ReforgeBachelor's degree, Business Administration and Management, General, Bachelor's degree, Business Administration and Management, General at Sofia University St. Kliment OhridskiSofia Vocational High School of Electronics "John Atanasoff"
English, German, Bulgarian, Spanish
Stackoverflow
3reputation
221reached
0answers
2questions
Github Skills (40)
gatsby-plugin10
sitemap9
security9
gatsby9
callback9
react9
backend9
gatsbyjs9
graphql9
compiler8
openid-connect8
oauth8
braintree8
static-site-generator8
openid8
Programming languages (6)
Github contributions (5)
enhancv/homepage
Feb 2016 - Aug 2018
Enhancv's primary homepage
Contributions:94 PRs, 361 pushes, 102 branches in 2 years 6 months
reactnextjs
enhancv/emails
Sep 2017 - Oct 2018
Emails of our platform
Contributions:34 PRs, 67 pushes, 33 branches in 1 year 1 month
emailemails
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