Alex Ross is a serial founder and seasoned engineering leader with 13 years building high-growth consumer products and teams, currently CEO and Co‑Founder of Greg, an Index- and First Round-backed app that helps people keep plants thriving. He previously scaled engineering at Tinder as Director of Engineering, founding Growth and Trust & Safety teams that cut fraud by over 90% and decoupled signup from Facebook to drive double-digit signup growth. As Enplug’s founding CTO/COO he took a core product from PMF to $5M+ ARR and an eventual acquisition, blending deep hands-on engineering with commercial execution. Alex advises and invests across space infrastructure, AI for healthcare, and D2C brands, reflecting a pattern of backing technically ambitious, product-led companies. He pairs technical depth in ML and backend systems with a talent for building cross-functional teams and go-to-market strategies. Less obvious: he moves fluidly between consumer mobile experiences and capital-intensive sectors like reusable rockets, signaling a rare comfort with both rapid consumer iteration and long-horizon, hardware-enabled ventures.
13 years of coding experience
12 years of employment as a software developer
Micromasters Data Science & Statistics, Micromasters Data Science & Statistics at Massachusetts Institute of Technology
AngularJS module for easily adding Segment analytics to any app. https://segment.com
Contributions:5 releases, 97 commits, 9 PRs in 3 years 3 months
analyticssegment-analyticsangularjsangularsegment
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