Alexander Demakov
Senior Product And Marketing Analyst at Wildberries
Tbilisi, Georgia
Summary
👤
Senior🎓
Top SchoolAlexander Demakov is a Senior Product and Marketing Analyst with two decades of professional experience, currently based in Tbilisi and driving product analytics at Wildberries. He builds end-to-end measurement systems—from event tracking across web and mobile to metric trees and monitoring dashboards—and has led 30+ A/B tests that informed three major product changes. Alexander combines advanced SQL, Python, and statistical modeling with practical business acumen, having improved marketing ROMI and developed investment models for ad efficiency. Previously he automated reporting and implemented RFM segmentation for loyalty programs, turning clustering and visualization into actionable campaign strategies. Unusually for a marketing analyst, he also contributes backend code to open-source database projects like tarantool, demonstrating hands-on engineering chops in data systems. He holds marketing and finance degrees from the Higher School of Economics and excels at translating complex analytics into clear decisions for cross-functional teams.
20 years of coding experience
Master, Finance, 7/10, Master, Finance, 7/10 at Higher School of EconomicsБакалавр, Маркетинг, Бакалавр, Маркетинг at Высшая Школа Экономики
Русский, Английский
Stackoverflow
426reputation
10kreached
5answers
3questions
Github Skills (16)
c1710
configuration-management10
databases10
c1110
indexing10
relational-databases10
database-design10
sql-database10
in-memory10
database10
data-structure9
data-structures9
lua9
caching6
variadic-templates6
Programming languages (4)
Github contributions (5)
tarantool/tarantool
Nov 2011 - Aug 2012
Get your data in RAM. Get compute close to data. Enjoy the performance.
Role in this project:
Back-end Developer
Back-end DeveloperContributions:95 commits in 9 months
Contributions summary:Alexander primarily contributed to the configuration and core logic of Tarantool, a database and app server. Their work involved fixing bugs, such as an issue with `memcached_space` and a space configuration gap, and updating the handling of boolean values, with `confetti_bool_t`. They also made improvements to data representation by implementing new data types and fixed several configuration issues related to parameters such as `memcached_expire_full_sweep` and `wal_fsync_delay`. Furthermore, they were involved in implementing and optimizing the blueprint tree-index-optimization.
luarammsgpackdiskclose
ademakov/libjit
Dec 2005 - May 2020
Unofficial libjit mirror.
Contributions:387 commits, 12 PRs, 55 pushes in 14 years 7 months
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