Alexander Swann
Founder at Lesniak Swann
Stoke-on-Trent, England, United Kingdom
Summary
👤
Senior🎓
Top SchoolAlexander Swann is the founder of Lesniak Swann, a B2B marketing agency that specialises in helping technically complex brands—telecoms, tech, engineering and construction—turn nuanced audience insight into measurable commercial growth. With over two decades of experience across product, marketing and operations, he combines commercial rigour with creative and technical execution to drive pipeline value aligned to business KPIs. He started his career in financial services and product roles, bringing a disciplined, product-minded approach to B2B marketing challenges like long purchase cycles and multiple personas. A Harvard Business School alum in competitive strategies, Alexander leverages this strategic grounding to craft campaigns that cut through complexity and deliver strong ROI. Based in Stoke-on-Trent, he pairs hands-on agency leadership with a habit of translating emotional motivators into pragmatic, trackable marketing activity. Not obvious at first glance: his background running report-writing teams and managing adviser panels gives him a rare operational perspective on how marketing must serve commercial teams day-to-day.
10 years of coding experience
2 years of employment as a software developer
Financial Services, Financial Services, Financial Services, Financial Services at Bournemouth UniversityCompetitive Strategies in Business, Competitive Strategies in Business at Harvard Business School
English
Github Skills (74)
apply10
payment10
bootstrap10
rights9
explore9
twilio9
laa-apply9
twitter8
calculator8
expressjs8
react8
openresty8
ruby7
api7
fmi7
Programming languages (9)
Github contributions (5)
UKHomeOffice/save-return-api
Sep 2021 - Mar 2023
Used to communicate to db to save and return data
Contributions:2 releases, 6 PRs, 10 pushes in 1 year 6 months
dbtcommunicatesqldatabase
UKHomeOfficeForms/hof-guide
Jun 2022 - Oct 2022
Contributions:98 commits, 1 PR, 2 pushes in 4 months
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