Alexey Novichkov is a product-focused frontend developer and designer with 13 years of experience building productivity and collaboration software from idea to launch. He has led UX and conversion-focused redesigns at startups like Buddy.ai—improving parental onboarding, paywall experiments, and securing kid-focused compliance—while also crafting engaging voice-driven experiences for children. As a solo founder of Optima text editor, he designed, coded, and maintained a desktop app with proofreading, auto-typography, and Markdown support, demonstrating end-to-end product ownership. At Finolog and Megaplan he drove early-stage product design, onboarding, and front-end work, often operating across design, content, and implementation. Based in Belgrade, Alexey blends practical engineering with human-centered design, favoring data-informed A/B testing and hands-on prototyping. A less obvious strength is his track record of shipping both B2B accounting tools and playful consumer-facing educational experiences, showing versatility across domains.
13 years of coding experience
12 years of employment as a software developer
Diploma, Information Systems and Technologies, Diploma, Information Systems and Technologies at Voronezh State Technical University
Contributions:265 commits, 1 PR, 18 pushes in 4 years 9 months
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