Summary
Ali Farani is a CTO and co-founder with a decade of experience building ad-tech products and leading technical strategy, currently steering all engineering and business alignment at Tapsell in the UK. He combines hands-on machine learning and programming expertise with a PhD in computer science, applying mathematical modeling to solve product and growth challenges in high-throughput ad environments. Previously he launched and grew Metrix into the dominant local mobile measurement platform and led global business development at Tapsell, delivering performance campaigns and hundreds of thousands of daily conversions. As co-founder of Pegah he focuses on sustainable value creation across customers, teams, and society, blending entrepreneurial instincts with technical depth. His public GitHub work includes SDKs for Tapsell, reflecting a commitment to production-ready developer tooling beyond research.
10 years of coding experience
3 years of employment as a software developer
Doctor of Philosophy (PhD), Computer Science, Doctor of Philosophy (PhD), Computer Science at Sharif University of Technology
Persian, English