Ali Soomar is a founder and solutions-driven engineer with nine years of experience bridging product, analytics, and identity for enterprise customers. Based in Greater Houston and studying Electrical and Computer Engineering at UT Austin, he has repeatedly led end-to-end technical deliveries at scale—supporting multi-million-user loyalty relaunches and migrations with zero execution issues. His background spans hands-on software and UI work at Meta and internships in embedded and audio applications, giving him fluency from low-level systems to front-end React tooling. At mParticle he translated customer pain into shipped product improvements, reduced analytics query times by ~85%, and created reusable playbooks adopted across teams. He combines an engineer’s curiosity with a founder’s drive to simplify real-world problems through technology and mentorship. Notably, he pairs enterprise execution experience with early-stage product instincts, making him effective at both launches and long-term platform optimizations.
10 years of coding experience
4 years of employment as a software developer
Lawrence E Elkins High School
Bachelor's degree Electrical and Computer Engineering, Bachelor's degree Electrical and Computer Engineering at The University of Texas at Austin
Full Stack Engineering, Full Stack Engineering at Horizons School of Technology
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