Allison Maloney
Content Strategy And Design Lead
Cincinnati, Ohio, United States
Summary
👤
Senior🎓
Top SchoolAllison Maloney is a content strategy and design lead with 15+ years of experience creating customer-focused content and leading cross-functional teams at enterprise scale. Currently at Siemens, she shapes information architecture, SEO, taxonomy and page templates to move buyers through complex decision journeys while translating technical product detail into clear, actionable language. She has a strong track record of scaling teams and processes—launching migrations into Contentful, standing up marketing automation and improving web conversion rates—and is equally comfortable writing white papers as managing executive-level transformation projects. A former marketing director who taught herself practical data and CRM skills to save costs and streamline operations, she blends hands-on technical savvy with editorial rigor. Based in Cincinnati, Allison pairs a master’s in Professional Writing and Editing with deep B2B marketing experience to deliver measurable business impact.
10 years of coding experience
12 years of employment as a software developer
Masters, Professional Writing and Editing, Masters, Professional Writing and Editing at University of Cincinnati
Github Skills (2)
css4
marketing3
Github contributions (2)
allisonmaloney/UpContent-Marketing
Aug 2015 - Aug 2015
Contributions:2 pushes in 1 day
cssmarketingmarketing-site
upcontent/UpContent-Marketing
Jul 2015 - Aug 2015
Contributions:21 commits, 4 PRs in 23 days
cssmarketingmarketing-site
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