Anamika Tripathi is a product designer with 9 years of experience crafting intuitive, bioinspired UX across fintech and insurance products, currently designing payments and wealth experiences at MobiKwik. She led high-impact projects including a cross-product KYC revamp that addressed major drop-offs for ~60% of active users, periodic KYC flows for 700k+ users, and a Pocket UPI redesign that boosted engagement and transactions. Her background in bioengineering informs a penchant for elegant, nature-inspired solutions and a relentless curiosity that drives rigorous user research and attention to detail. Early work includes improving post-policy flows and sales journeys at ACKO and contributing Android UI features to the educational PowerUp game, reflecting a hands-on mix of product thinking and implementation. Colleagues describe her as a fast learner, proactive collaborator, and effective communicator who turns complex compliance and business needs into simple, usable experiences.
9 years of coding experience
2 years of employment as a software developer
Product Design (Cohort 5), Product Design (Cohort 5) at 10kdesigners
Bachelor of Technology - BTech, Bioengineering and Biomedical Engineering, 9.02/10, Bachelor of Technology - BTech, Bioengineering and Biomedical Engineering, 9.02/10 at Vellore Institute of Technology
PowerUp is an educational choose-your-own-adventure game that utilizes a users uploaded curriculum to empower pre-adolescents to take charge of their reproductive health. This is the Android version of the game.
Role in this project:
Mobile Developer (Android)
Contributions:15 commits, 70 PRs, 13 pushes in 7 months
Contributions summary:Anamika primarily contributed to the Android version of the "PowerUp" educational game. Their work focused on implementing and modifying UI elements, including the store screen, and integrating features like avatar customization. They also addressed bug fixes, such as fixing text overflow, and refactored existing code by replacing db handler functions and shifting avatar values. Additionally, the user worked on adding comments for better code understanding.
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