Anastasiia Butko

Head Of Retention Marketing at Сrazy Days Camp

Ukraine
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Summary

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Rockstar
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Anastasiia Butko is a Head of Retention Marketing and versatile digital marketer with 7+ years of experience blending SMM, UX/UI design, and graphic design to drive audience engagement and revenue. She has led marketing departments and retention strategies across diverse sectors—from parks and wellness to education and e-commerce—managing content, CRM setups, email campaigns, and Tilda-built sites. Fluent in practical product design, she brings hands-on skills in Figma and front-end work, including React/TypeScript UI contributions to an open-source Rust-backed code search project. Her background as a long-time event organizer and dance director gives her unusual strength in live campaign production, community building, and logistics under pressure. Based in Ukraine, she works with international clients and continuously upskills in targeted ads and SMM, pairing creative visual craft with data-driven retention tactics.
code7 years of coding experience
job16 years of employment as a software developer
bookПрофесія SMM-спеціаліст, Професія SMM-спеціаліст at Genius space
bookUX/UI design, UX/UI design at Design Kitchen
bookНаціональний технічний університет "Харківський політехнічний інститут"
bookFacebook ads, Facebook ads at Курс з маркетингу та таргетованої реклами
bookSocial media marketing, Social media marketing at Продающий SMM
languagesEnglish, Українська
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Stackoverflow

Stats
1,393reputation
99kreached
57answers
5questions
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Github Skills (18)

javascript10
typescript10
ui-design10
uid10
front-end-development10
typescript-types10
typescripts10
react10
css9
html9
markdown-it8
markdown8
babeljs6
shadow-dom6
frontend6

Programming languages (5)

TypeScriptJavaCSSRustJavaScript

Github contributions (5)

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BloopAI/bloop

Dec 2022 - Mar 2023

bloop is a fast code search engine written in Rust.
Role in this project:
userFront-end Developer
Contributions:24 releases, 104 reviews, 147 commits in 3 months
Contributions summary:Anastasiia primarily contributed to the front-end development of the project. Their commits focused on UI enhancements, including fixes for error sounds, improvements to the repository file overview, and the rendering of markdown in readmes. They also worked on adding features such as a back button and improving email validation. The user implemented and refined components with React and Typescript.
rustsearch-enginecode-searchblooprust-lang
Contributions:27 PRs, 31 pushes, 17 branches in 1 year 7 months
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Anastasiia Butko - Head Of Retention Marketing at Сrazy Days Camp