Summary
Andreas Träff is a data scientist and licensed clinical psychologist with 12 years of experience blending behavioral insight, business acumen and data-driven product work at Sweden’s leading online book retailer. At Adlibris he led customer and content analytics and designed pricing and purchasing algorithms—one recent pricing change he conceived and implemented boosted gross profit by 7% in a ~2 bn SEK business. He thrives on turning datapoints into dollars, focusing on methods and economic impact rather than low-level engineering, and works in Azure/Databricks with SQL and growing Python skills. With dual MSc degrees in applied psychology and business (marketing/finance) and a background spanning clinical practice, behavioral therapy and early software development, he brings uncommon rigor in experimental thinking about people-data. Colleagues benefit from his calm, collaborative style and an ability to quickly learn new domains and make measurable business contributions.
12 years of coding experience
9 years of employment as a software developer
Master of Science (MSc), Marketing/Marketing Management, General, Master of Science (MSc), Marketing/Marketing Management, General at Stockholm School of Economics
Master of Science - MS, PSYCHOLOGY, Master of Science - MS, PSYCHOLOGY at Stockholms universitet
MSc, Applied Psychology, MSc, Applied Psychology at Stockholm University