Summary
Andrew Edward is a Group Product Manager specializing in growth and loyalty with 8 years of cross-functional experience blending human-computer interaction, UX design, and data-driven digital marketing. Based in Doha and educated at Carnegie Mellon, he has moved from hands-on analytics and instrumentation (AppsFlyer, Amplitude, Braze) to leading product-marketing strategy and growth at Snoonu. He designs acquisition and retention funnels informed by full analytics pipelines and geo-zonal analysis, and pairs that with practical UX work from prototyping to A/B-driven feature requirements. His background includes building responsive web apps with React/Node, running large student hackathons, and teaching Python—evidence of both technical breadth and community leadership. Known for spotting gaps in tracking and turning messy data into actionable dashboards, he combines product intuition with implementation experience across marketing, product, and engineering.
8 years of coding experience
3 years of employment as a software developer
Minor, Business Administration and Management, General, Minor, Business Administration and Management, General at Carnegie Mellon University - Tepper School of Business
Bachelor of Science (B.Sc.), Information Systems, Bachelor of Science (B.Sc.), Information Systems at Carnegie Mellon University
Spanish, English, Arabic