Anna Li is a Staff Business Data Analyst in Marketing Analytics based in New York with five years of experience translating complex marketing and customer data into actionable insights for companies like Intuit and PHD. She combines strong analytic foundations from a Master’s in Marketing Analytics with hands-on experience in SQL, R, Power BI and Tableau to build predictive models, dashboards, and ROI-focused measurement frameworks. Her background spans agency-side marketing sciences and in-house analytics, giving her a practiced ability to align measurement strategy with commercial goals and client relationships. Past roles include managing marketing science teams and delivering client-facing analyses that drove renewals and expansion, reflecting both technical depth and business fluency. An early career mix of consulting, sales analytics and enterprise services has left her skilled at turning fragmented data into clear decision signals for stakeholders.
5 years of coding experience
1 year of employment as a software developer
Master's degree, Marketing Analytics, Master's degree, Marketing Analytics at University of Rochester - Simon Business School
Bachelor's degree, Management, Finance & Economics, Bachelor's degree, Management, Finance & Economics at University of Toronto - Rotman School of Management
Bachelor's degree, Marketing/Marketing Management, General, Bachelor's degree, Marketing/Marketing Management, General at University of Toronto
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Anna Li - Staff Business Data Analyst, Marketing Analytics