Antoine D'aiello

Responsable CRM at Lagardère News

Greater Paris Metropolitan Region France
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Summary

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Senior
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Top School
Antoine D'aiello is a CRM and email marketing leader with nine years of experience building lifecycle-driven programs for major French media brands and public organizations. Currently Responsable CRM at Lagardère News, he architects marketing automation, data-driven personalization, and acquisition strategies across email, push, pop-ups and paywalls to drive audience, engagement and conversion. He combines hands-on campaign implementation and deliverability oversight with project leadership in migrations and Martech stack evolution, aligning product, tech and editorial teams. Antoine’s background in web content, graphic design and community management gives him a rare blend of creative sensibility and analytical rigor that informs his test-and-learn approach. He has managed teams, run cross-channel loyalty programs and designed acquisition flows that prioritize user experience and data quality. Always curious, he pursues continuous discovery in new media and marketing tech to keep programs ahead of market trends.
code9 years of coding experience
job4 years of employment as a software developer
bookDUETI Culture, Loisirs et Tourisme, Leisure and Recreational Activities, Communication, DUETI Culture, Loisirs et Tourisme, Leisure and Recreational Activities, Communication at Université du Québec à Trois-Rivières
bookLUP 3, Communication Electronique des Entreprises et Collectivités territoriales, LUP 3, Communication Electronique des Entreprises et Collectivités territoriales at Université Lumière Lyon 2
bookDUT Gestion Administrative et COmmerciale section Musique Études, Business Administration and Management, General, DUT Gestion Administrative et COmmerciale section Musique Études, Business Administration and Management, General at Université Savoie Mont Blanc
languagesEnglish, Italian, Spanish
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Stackoverflow

Stats
293reputation
8kreached
19answers
6questions
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Github Skills (19)

movie7
plex7
html6
sorting6
flexbox6
svg6
php6
css6
jquery6
textinput6
javascript6
discovery5
docker5
bittorrent3
ecosystem3

Programming languages (4)

C#TypeScriptJavaScriptPHP

Github contributions (5)

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aielloine/diff_tester

Dec 2018 - Jul 2019

A web application that will test the differences of a website.
Contributions:1 release, 2 PRs, 6 pushes in 7 months
web-applicationdifferences
aielloine/balena-sound

Mar 2021 - Mar 2021

Build a single or multi-room streamer for an existing audio device using a Raspberry Pi! Supports Bluetooth, Airplay and Spotify Connect
Contributions:1 release, 2 pushes, 1 tag in 1 day
raspberry-pistreamersupports-raspberry-piairplayraspberry
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Antoine D'aiello - Responsable CRM at Lagardère News