Anusha Bala

Staff Product Manager at ServiceNow

India
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Summary

👤
Senior
🎓
Top School
Anusha Bala is a Staff Product Manager and entrepreneur with 12 years of experience building AI- and ML-driven SaaS products across startups and enterprises, currently leading product efforts at ServiceNow after founding Strike AI. She has a proven track record launching high-impact features—ranging from churn-prediction platforms and seller recommender systems to unified routing and authentication experiences that served millions of users. Comfortable translating research-grade ML into production, she drove initiatives at Microsoft and Expedia that materially improved agent routing and automated partner triage, respectively. Her background spans end-to-end product delivery from inception to GTM, including pricing strategy and data-driven churn reduction that lifted ARR. Trained in MIS and business management, she combines technical fluency with strategic storytelling and a pragmatic, customer-obsessed approach to product decisions. Anusha’s blend of startup grit and enterprise-scale delivery makes her adept at turning complex ML capabilities into actionable business outcomes.
code12 years of coding experience
job15 years of employment as a software developer
bookMaster of Science (MS), Management Information Systems, General, Master of Science (MS), Management Information Systems, General at University of Illinois Chicago
bookBachelor of Technology (B.Tech.), Computer Science, Bachelor of Technology (B.Tech.), Computer Science at SASTRA University
bookMaster of Business Administration - MBA, Business, Master of Business Administration - MBA, Business at International Technological University (ITU)
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Github Skills (5)

player10
decoding6
nlg5
deep-learning3
pytorch3

Programming languages (1)

Python

Github contributions (5)

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anushabala/memorability

Mar 2014 - May 2014

Contributions:50 commits in 2 months
anushabala/deep-playlist

May 2016 - Jun 2016

Contributions:25 commits, 3 PRs, 18 pushes in 24 days
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Anusha Bala - Staff Product Manager at ServiceNow