Summary
Ben Wills is a founder-engineer and CEO of OppAlerts who blends 20+ years in search marketing with deep, low-level software engineering to turn massive unstructured datasets into actionable marketing intelligence. He built and sold technology-driven services such as Ontolo and has hands-on experience from microcontroller firmware and embedded networking to high-performance C/C++ web scrapers, distributed databases, and full-stack web interfaces. Ben thrives on performance and efficiency—designing things like a SIMD robin-hood hash table—and prefers solving whole-system problems rather than isolated components. Based in Boulder, he now focuses on scaling OppAlerts’ data collection, parsing, indexing, and subscription monitoring services to help marketers prospect smarter. A longtime practitioner of SEO who also architected operations for fast-growth search firms, he brings a rare combination of marketing domain insight and low-level engineering rigor.
11 years of coding experience
5 years of employment as a software developer
Computer Science, Liberal Arts, Computer Science, Liberal Arts at The University of Texas at Austin
Spanish