Summary
Benjamin Yu is a software designer and developer with 11 years of experience who blends Human-Computer Interaction expertise from the University of Michigan with hands-on front-end and mobile development. He has led impactful product work for startups and fintech—most notably redesigning the FastPay mobile app used by overseas Filipino workers (50K+ downloads) and single-handedly crafting kiosk UIs for cross-border services. Benjamin builds end-to-end brand and product experiences, from logos and design systems to production websites and native apps, prioritizing research-driven, accessible interactions. His background includes rigorous UX research and usability testing at a major university IT organization, translating complex workflows into clearer tools. Comfortable switching between pixel-level UI craft and shipping code, he favors pragmatic solutions that scale for real users across cultures. His uncommon combination of military discipline, international business training, and HCI grounding gives him a practical, user-centered approach to product design and delivery.
11 years of coding experience
Bachelor of Business Administration, International Business, Bachelor of Business Administration, International Business at Soochow University
Master of Science in Information, Human Computer Interaction, Master of Science in Information, Human Computer Interaction at University of Michigan - School of Information
English, taiwanese mandarin