Bill Ford is a seasoned creative director and senior copywriter with over 20 years of agency and independent experience building global brands across TV, radio, print and digital channels. He specializes in kid-targeted marketing and brand voice development, with notable launches and revitalizations for brands like Post cereals, Capri Sun, Oreo O’s, Mattel and Dollywood. Equally comfortable leading fast-paced retail campaigns or purpose-driven social marketing, he has a track record of turning strategic insight into scalable, cross-platform campaigns for both large clients and local businesses. As an independent contractor he partners with small agency teams in Baltimore and Southern California, and founded Inclusion Nation to help agencies reach LGBTQ audiences authentically. Beyond advertising, he’s a published novelist—Miracle Man was a National Indie Excellence Awards finalist—bringing narrative craft to both commercial and creative work. Based in Cockeysville, MD, he blends broadcast production chops with digital savvy and a practical, results-oriented approach.
11 years of coding experience
Double Major: Communications & English Literature, Communication Arts + English Literature, Double Major: Communications & English Literature, Communication Arts + English Literature at Loyola University Maryland
Contributions:15 pushes, 1 branch, 1 comment in 1 year 8 months
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