Digital Campaign Strategist AI Marketing Innovation Client Campaign Management
Town of Clay, New York, United States
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Summary
👤
Senior
🎓
Top School
Bob Clary is a seasoned digital campaign strategist with 13 years of experience designing and scaling multi-channel marketing programs and marketing automation systems that consistently drove 120–130%+ YOY MQL growth. He blends hands-on campaign management for clients with early adoption and rigorous testing of AI marketing tools—having evaluated 50+ platforms—to keep programs ahead of industry shifts. His work spans demand generation, ABM, and SDR enablement, and he’s led marketing teams that helped three tech companies reach the Inc. 5000. Prior roles from director to VP level show a track record of building remote SDR operations, managing seven-figure budgets, and expanding markets with measurable retention and revenue gains. Based in Town of Clay, NY, he also contributes technical full-stack fixes to open-source CI tooling for Mozilla’s Treeherder, reflecting a practical comfort with JavaScript/Python and test systems. That mix of creative campaign craft, data-driven optimization, and hands-on tooling experimentation makes him a pragmatic innovator in AI-enabled growth.
14 years of coding experience
16 years of employment as a software developer
BA, Public Relations, BA, Public Relations at State University of New York at Oswego
A system for managing CI data for Mozilla projects
Role in this project:
Full-stack Developer
Contributions:12 commits, 25 PRs, 9 comments in 5 years 3 months
Contributions summary:Bob primarily contributed to the `mozilla/treeherder` project by modifying JavaScript and Python files, and adding new features around android platforms, test isolation, and SETA builds. The user added new mappings for android hardware platforms and updated existing ones, indicating a focus on front-end development and testing. The commits also show the user working on UI components, job isolation and SETA build configurations, suggesting full-stack development.
Mobile-device manager for automated-test frameworks
Contributions:313 pushes, 44 branches, 14 comments in 5 years 5 months
device-managerframeworksmobile-deviceandroid
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