Summary
Bob Coggeshall is an entrepreneurial hardware and software designer with over a decade of hands-on experience building embedded systems, electronics manufacturing services, and low-volume assembly operations. As founder and president of Small Batch Assembly and Cogwheel, Inc., he blends PCB design, SMT assembly automation, and firmware development to serve makers, researchers, and engineers. His background spans avionics, network security, cellular systems, particle physics, and neurobiology, reflecting an unusual ability to move between safety-critical and experimental domains. He has led R&D teams at firewall and WiFi chip companies, co-founded an ISP in Hong Kong, and holds a sole-source patent for a network discovery algorithm. Notably, he is a co-author of the UNIX sudo command, signaling deep roots in systems tooling alongside modern embedded practice. Based in Great Falls, Virginia, he pairs pragmatic business management with detailed technical execution from schematic to finished assembly.
12 years of coding experience