Summary
Bonnie Lai is a project manager with 12 years of experience and over four years focused on digital marketing within the houseware and OEM sectors, blending SEO, content strategy, cross-border e-commerce and integrated online/offline campaigns across B2C and B2B channels. A certified PMP with Six Sigma Green Belt training, she drives cross-functional collaboration and continuous improvement to deliver measurable marketing and product outcomes. Her MSc in Integrated Industrial Design informs a user-centered approach to product development, rapid prototyping and market research, enabling smoother product iteration between design and manufacturing. At LAYANA she progressed from digital marketing specialist to leading projects, proving she combines hands-on execution with strategic program management. Based in Changhua County, Taiwan, she leverages cross-cultural experience to align global sourcing, tooling and go-to-market efforts.
12 years of coding experience
MSc Integrated Industrial Design, MSc Integrated Industrial Design at Loughborough University
Bachelor of Arts - BA, Bachelor of Arts - BA at Sheffield Hallam University
A-Level, A-Level at Durham School
English, Chinese