Borja Vicente

Customer Journey Expert (Digital Product Manager) at ING España&Portugal

Madrid, Community of Madrid, Spain
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Summary

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Senior
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Top School
Borja Vicente is a Customer Journey Expert and Digital Product Manager with 11 years of experience blending UX/UI design, market research and product leadership to deliver customer-first digital products. He has led cross-functional teams and built product roadmaps at scale—from launching a loyalty app with 6K monthly active users and 98% retention to creating B2B design systems that accelerated development cycles. Comfortable with Agile, analytics (Amplitude, Firebase, GA) and A/B testing, he translates user research and data into high-impact features and measurable growth. As a founder of a vinyl e-commerce side project he owns P&L, brand, go-to-market and analytics, showing a rare mix of product craft and operator mindset. Based in Madrid, he combines front-end development roots and hands-on UX practice to bridge design, engineering and business strategy.
code11 years of coding experience
job13 years of employment as a software developer
bookUX, UX at General Assembly
bookDigital Product Managment, Digital Product Managment at The Hero Camp
bookBachelor's Degree Communication and Media Studies, Bachelor's Degree Communication and Media Studies at Universidad Francisco de Vitoria
bookMaster's Degree Media Design & Front development, Master's Degree Media Design & Front development at Trazos
languagesEnglish, Spanish
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Stackoverflow

Stats
21reputation
716reached
0answers
1question
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Github Skills (11)

angularjs9
angularjs-material8
lts8
materialize7
javascript7
cordova-plugin6
material-ui6
phonegap-plugin6
angular6
cordova6
material-design5

Programming languages (2)

TypeScriptJavaScript

Github contributions (5)

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bperezglez/nextjs-blog

Jan 2022 - Mar 2022

Contributions:10 commits, 10 pushes, 1 branch in 1 month
divilopers/components

Mar 2022 - Mar 2022

Contributions:5 releases, 65 pushes, 2 branches in 3 days
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Borja Vicente - Customer Journey Expert (Digital Product Manager) at ING España&Portugal