Brad Macdonald

Independent Creative Director

Oakland, California, United States
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Summary

👤
Senior
🎓
Top School
Brad Macdonald is an independent creative director and designer with nine years focused on blending technology, storytelling, and play to create interactive museum exhibits, games, and immersive installations. He has led multidisciplinary teams and digital strategy at institutions like the Exploratorium and Smithsonian, and consulted on award-winning exhibitions and brand projects for clients including Google, NASCAR, MTV, and Tommy Hilfiger. Equally at home in concept development, prototyping, and evaluation, he bridges UX research and creative production to craft emotionally engaging, user-centered experiences. A former game art director and adjunct professor at Parsons, he mentors students in game and interaction design while bringing a data visualization MS to his design practice. Based in Oakland, he describes himself as a professional artist, amateur hacker, and game master—an approach that surfaces in projects where playful mechanics meet rigorous storytelling.
code9 years of coding experience
job18 years of employment as a software developer
bookMaster of Science - MS , Data Visualization, Master of Science - MS , Data Visualization at Parsons School of Design - The New School
bookBachelor's degree, Graphic Design; Media Studies, Bachelor's degree, Graphic Design; Media Studies at Western Michigan University
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Github Skills (158)

ghost-blog10
web-application10
python10
home-assistant-integration10
node-red10
home-assistant10
javascript10
xiaomi10
platformio10
arduino-uno10
mobx10
ghost10
iot10
slack10
nodejs10

Programming languages (19)

C#JavaCSSJinjaC++FluentValaHTML

Github contributions (5)

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oakbrad/dungeonchurch-pyora

Mar 2025 - May 2026

Dungeon Church's Pyora setting as 5eTools compatible homebrew.
Contributions:5 reviews, 13 PRs, 73 pushes in 1 year 1 month
5e5etoolsdnddnd5edungeons-and-dragons
Modified Casper theme for the Dungeon Church website.
Contributions:4 reviews, 88 PRs, 127 pushes in 1 year 8 months
ghostghost-blogghost-blog-themeghost-themeleafletjs
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