Brandon Beidel is a data and machine learning leader with 11 years of experience building cross-functional data, engineering, and product capabilities to drive measurable growth for major financial partners. As Senior Director of Data at Red Ventures, he has led teams that deliver marketing performance, platform migrations, and AI-driven decisioning tied directly to outcome-based commercial models. His background spans hands-on data science, product management, and engineering leadership, allowing him to translate business goals into scalable, production ML systems. Based in Charlotte, he leverages Red Ventures’ proprietary datasets and agentic marketing approach to unlock customer journey improvements at scale. Notably, his career progression within one organization—from data scientist to senior director—reflects both deep institutional knowledge and an ability to grow teams and technical scope rapidly.
11 years of coding experience
12 years of employment as a software developer
BA, Engineering, Economics, BA, Engineering, Economics at Lafayette College
Contributions:50 PRs, 119 pushes, 52 branches in 2 years 7 months
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