Brent Mackinnon

Director Of Product Marketing & Developer Experience at Automattic

Halifax, Nova Scotia, Canada
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Summary

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Rockstar
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Top School
Brent Mackinnon is a product marketing and developer experience leader with six years of focused experience scaling WooCommerce’s Marketplace and community from within Automattic, now serving as Director of Product Marketing & Developer Experience. He blends product marketing instincts with hands-on developer advocacy, having moved between growth-focused roles and a dedicated developer experience lead role to make WooCommerce better for both merchants and builders. Based in Halifax, he brings a pragmatic mix of analytics-driven paid media background and marketplace strategy honed across roles at Dash Hudson and Time + Space Media. Known for translating developer needs into product and marketing programs, he pairs commercial growth goals with improvements in the developer journey—an unusual dual lens for a marketer.
code7 years of coding experience
job8 years of employment as a software developer
bookB.B.A. Business Administration, B.B.A. Business Administration at St. Francis Xavier University
languagesEnglish
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Github Skills (7)

woocommerce10
wordpress10
woocommerce-rest-api10
php10
ecommerce10
rest6
raycast2

Programming languages (4)

TypeScriptJavaScriptPHPHTML

Github contributions (5)

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brentmackinnon/woodemo

Mar 2025 - Mar 2025

Contributions:76 pushes, 1 branch in 3 days
Testing a WooCommerce sales demo blueprint for Playground
Contributions:23 PRs, 40 pushes, 3 branches in 1 day
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