Summary
Brian O'toole is a Principal and Director of Development with 12 years of experience designing and delivering web and mobile experiences for clients across real estate, healthcare, and agency sectors. He leads engineering and design teams to establish operational standards, DevOps practices, and scalable integrations that turn marketing-driven objectives into measurable sales outcomes. Known for bridging creative strategy and technical execution, he has hands-on expertise in front-end development, web apps, hosting, and platform integrations. At Brick & Monitor he focuses on breakthrough online experiences for commercial real estate leaders, while prior roles honed his ability to run departments, manage budgets, and standardize team workflows. Based in Florida with a B.S. in Marketing from Florida State University, he combines product-minded leadership with practical development chops. A detail that sets him apart: he actively documents and publishes his work online, using his portfolio to translate agency lessons into repeatable standards for clients.
12 years of coding experience
11 years of employment as a software developer
B.S., Marketing, B.S., Marketing at Florida State University - College of Business