Summary
Brian Schuster is a results-driven sales and go-to-market leader with 12+ years of experience building revenue programs, teams, and processes for Fortune 500 and distribution businesses. Currently Vice President of Sales Operations & Enablement at Betco, he has progressed through progressive sales and business development roles where he consistently exceeded targets, launched product programs, and scaled broker and territory networks. Brian blends strategic category management, trade marketing, and market analysis with operational rigor—translating customer needs into measurable initiatives that drive 10–40% segment growth. He’s equally comfortable leading executive-level presentations as he is designing launch cadences, e‑commerce enablement, and incentive-funded supplier programs. A marketer-turned-sales-ops executive, he brings a rare combination of brand, digital, and field-sales experience that accelerates adoption and profitability across complex channels. Based in Ohio, he pairs data-informed decision-making with hands-on team development to turn strategy into repeatable sales motions.
12 years of coding experience
17 years of employment as a software developer
B.S. Business Marketing, B.S. Business Marketing at Miami University