Bruce Alderson is a product and engineering leader with 25+ years of hands-on experience applying ML/AI and building high-scale platforms, who progressed from startup CTO to Principal Product Manager shaping multi-touch attribution at Northbeam. He led API and commerce platform strategy at Intuit Mailchimp, driving a $1B portfolio through a $12B acquisition while launching ML-powered attribution that processes 100M+ weekly events and improved retention and revenue metrics. Known for moving monoliths to resilient microservices and event-driven pipelines, he has repeatedly cut latency and infrastructure costs (often by tens of percent) while increasing uptime to enterprise SLAs. A pragmatic builder and occasional artist, he combines deep systems architecture with product intuition—scaling teams from small startups to 75 engineers and taking products from 0→1 to large commercial traction.
15 years of coding experience
31 years of employment as a software developer
Undergraduate Studies – Computer Information Systems – University College of the Fraser Valley CIS, Undergraduate Studies – Computer Information Systems – University College of the Fraser Valley CIS at University of the Fraser Valley
Contributions:9 commits, 2 PRs, 11 pushes in 1 year 8 months
Find and Hire Top DevelopersWe’ve analyzed the programming source code of over 60 million software developers on GitHub and scored them by 50,000 skills. Sign-up on Prog,AI to search for software developers.
Request Free Trial
Bruce Alderson - Principal Product Manager, MTA at Northbeam