Summary
Bryce Sorensen is a founder and software engineer with eight years of experience building consumer and ads-facing products, most recently at Google where he worked on Ads and LLMs. He previously served as the second engineer at THE YES, helping evolve a personalized shopping platform, and now bootsraps indie SaaS through his company Economic Machines. Trained in information systems at the University of Utah, Bryce blends product-minded engineering with business acumen to ship customer-focused web experiences. Based in Salt Lake City, he pairs a penchant for hands-on coding with entrepreneurial grit and a taste for high-adrenaline pursuits—skier, skydiver, and scuba diver—which inform a pragmatic, risk-tolerant approach to building products.
8 years of coding experience
8 years of employment as a software developer
Bachelor of Science Information Systems, Bachelor of Science Information Systems at University of Utah - David Eccles School of Business