Carlos Agostini
Lead Data Scientist
Tallinn Metropolitan Area Estonia
Summary
🤩
Rockstar🎓
Top SchoolCarlos Agostini is a Lead Data Scientist based in Tallinn with a track record of turning marketing ambitions into measurable, model-powered outcomes across LATAM, Europe, and Africa. Over six years in analytics and eight years passionate about data and AI, he has guided marketing-data transformations at Bolt and Wise and led regional analytics at Omnicom Media Group. He specializes in Bayesian statistics, causal impact, and marketing-mix models, shipping production-ready Python/R solutions and cloud data architectures (AWS/GCP) to optimize acquisition and budget allocation. A core member of PyMC Labs, he contributes to open-source tools like PyMC‑Marketing and CausalPy—so unexpected improvements in those projects may well be his late-night pull requests. Equally at home with hands-on experimentation and stakeholder storytelling, he combines statistical rigor with business-focused communication to accelerate high-velocity scale-ups. Carlos’s cross-continental experience and dual background in marketing research and data science make him a rare “Marketing Scientist” who bridges analytics, engineering, and commercial impact.
6 years of coding experience
7 years of employment as a software developer
Licenciatura, Marketing Research, Licenciatura, Marketing Research at Universidad José Antonio PáezCientifico de datos, Cientifico de datos at Acámica
Spanish, German, English
Github Skills (21)
causal10
python10
toolbox10
data-science10
marketing10
causal-inference10
pymc10
bayesian10
experimental-design9
causality9
inference8
statistical-inference7
probabilistic7
mcmc7
bayesian-inference7
Programming languages (2)
Github contributions (5)
cetagostini/pymc-marketing
May 2023 - May 2024
Bayesian marketing toolbox in PyMC. Media Mix (MMM), customer lifetime value (CLV), buy-till-you-die (BTYD) models and more.
Contributions:158 pushes, 13 branches in 11 months
cetagostini/cetagostini.github.io
Jul 2023 - Mar 2025
My personal GitHub page to share my last updates around marketing science
Contributions:57 PRs, 96 pushes, 11 branches in 1 year 8 months
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