Summary
Carlos Baltodano is a Senior Lead Designer based in San Francisco with 15 years crafting high-impact visual experiences across games and performance marketing. At Zynga he leads creative optimization for UA, directing HTML5 playables, animated ads, and responsive email campaigns while blending design and front-end coding to boost engagement. His background spans lead art roles at Kabam, DeNA, Namco Bandai and independent studio work, giving him deep expertise in 2D/3D modeling, UI, animation, character and environment design. Comfortable with both concept illustration and production pipelines, he pairs Adobe Suite mastery with practical HTML/CSS and animation implementation. A long-time self-taught programmer since age 14, he also brings .NET, JavaScript/Node, PHP and SQL knowledge—making him a rare designer who bridges artistry with code.
14 years of coding experience
7 years of employment as a software developer