Summary
Chris Carrel is a seasoned marketing technology leader and technical advisor with 10+ years of experience architecting data-driven stacks that align marketing vision with measurable business outcomes. He has led revenue and marketing ops, built CDP-driven server-to-server integrations, and balanced privacy/compliance with activation—work that helped generate multi-million dollar gains and six-figure cost savings. Comfortable both as a hands-on builder and as a mentor, he converts enterprise complexity into simple, secure, usable systems and trains teams to sustain them. His background spans startups, higher education, and large enterprises, with practical expertise in SEO, headless CMS, and first-party data strategies. Based in Indianapolis, he now consults on making online experiences discoverable by LLM agents without harming traditional SEO—a nod to his knack for solving emerging, non-obvious technical-marketing challenges.
9 years of coding experience
22 years of employment as a software developer
Bachelors of Science Industrial Managment MIS, Bachelors of Science Industrial Managment MIS at Purdue University Daniels School of Business