Chris Metcalfe

Director at How Might We

Western Cape, South Africa
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Summary

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Rockstar
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Top School
Chris Metcalfe is a Director and co-owner of How Might We, a Cape Town–based UX research studio that helps organisations embed customer insight into product and service strategy. With roughly a decade of focused UX experience and earlier roots in industrial design, sound engineering and event production, he specialises in qualitative research, research ops and training that make ongoing user research practical for teams. He previously led customer-centric initiatives at Deloitte Digital Africa—building usability labs, running Design Thinking workshops and mapping complex service journeys for large enterprises. Known for making experiences disappear when they work well, he’s deliberately narrowed his practice to research in the last two years to keep customer-centred design from being the forgotten step. A scholarship stint in Malmö and a background in sound and photography underscore his multidisciplinary approach and knack for human-centred storytelling.
code8 years of coding experience
job11 years of employment as a software developer
bookBtech, Industrial Design, Btech, Industrial Design at Cape Peninsula University of Technology
bookNational Diploma, Professional Photography, National Diploma, Professional Photography at City Varsity
bookNational Diploma, Sound Engineering, National Diploma, Sound Engineering at Damelin
bookScholarship, Interaction Design, Scholarship, Interaction Design at Malmö högskola / Malmö University
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Github Skills (52)

application-framework10
content-management-system10
cms10
javascript10
dashboard10
payloadcms10
open-source10
typescript10
nextjs10
browser10
react-typescript10
sqlite-database10
jamstack10
backoffice10
api10

Programming languages (6)

TypeScriptMDXC++AstroJavaScriptPython

Github contributions (5)

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Because789/astro-docs

Mar 2024 - Oct 2024

Astro documentation
Contributions:13 pushes, 6 branches in 7 months
Because789/payload

Sep 2024 - Dec 2024

Payload is the open-source, fullstack Next.js framework, giving you instant backend superpowers. Get a full TypeScript backend and admin panel instantly. Use Payload as a headless CMS or for building powerful applications.
Contributions:20 pushes, 11 branches in 2 months
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Chris Metcalfe - Director at How Might We