Christian Lavender is a growth-oriented marketing executive with 20+ years of experience modernizing marketing operations and driving revenue across startups, fintech, consumer lending, eCommerce and CPG. As CMO at LawnStarter and former digital chief at The Savings Group, he blends product-led marketing, martech architecture and agile processes to convert digital channels into predictable lead and revenue engines. He founded and scaled niche eCommerce networks and a textbook marketplace that was acquired by Barnes & Noble, and helped grow a credit-card marketplace from zero to $60M, demonstrating both entrepreneurial grit and operator discipline. Based in Austin, he pairs creative brand-building with data-driven SEO, analytics and CX plays, and is known for turning complex product and channel stacks into streamlined go-to-market systems. An unexpected thread through his career is a hands-on curiosity for niche technical and product work—from martech implementations to brewing studies—that informs pragmatic, cross-functional leadership.
9 years of coding experience
18 years of employment as a software developer
Brewing, Brewing at Siebel Institute of Technology
Contributions:2 releases, 2 PRs, 3 pushes in 1 day
apiamazonnative-apistreamingaws-s3
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Christian Lavender - Chief Marketing Officer at Niche Stores, Inc.