Summary
Christopher Wendt is a brand and product marketing leader with 10+ years of experience building go-to-market strategies and driving category growth for consumer and B2B products. He’s led cross-functional launches that propelled SharkNinja to the #2 US air purifier brand and scaled international rollouts across three continents, and now manages brand initiatives at Helen of Troy. He blends data-driven commercial strategy—SQL, Looker, TAM/SAM/SOM analyses—and hands-on creative execution, from on-air demos that sold out QVC events to SEO and content programs that earned top Google rankings for clients. Christopher also operates as a fractional marketing leader through Siegeworks, where he builds early social strategies, competitive messaging, and even an AI-enhanced job-seeking tool he maintains weekly. A Carnegie Mellon MBA and former product marketer at Bosch and VMware, he pairs analytical rigor with a musician’s discipline and an appetite for pragmatic experimentation.
10 years of coding experience
2 years of employment as a software developer
Bachelor of Arts (B.A.), Major - Music Education | Minor - Psychology, Bachelor of Arts (B.A.), Major - Music Education | Minor - Psychology at Bowling Green State University
Master of Business Administration - MBA, Master of Business Administration - MBA at Carnegie Mellon University - Tepper School of Business
English, French