Cindy Firestone is a revenue operations and go-to-market strategist with over a decade of experience scaling SaaS and platform businesses from startup to exit. Currently Director of Revenue Operations and Strategy at Binti, she has driven cross-functional GTM programs, CRM and marketing automation implementations, and operational KPIs that align product, sales, and customer success to measurable outcomes. Her background includes leading client and sales operations at Reaction Commerce through acquisition by Mailchimp and steering customer acquisition and sales strategy at Media Temple during its sale to GoDaddy. Known for improving close rates, retention, and team performance, she blends analytical rigor from a Business Economics degree with hands-on playbook execution. Based in Santa Monica, Cindy brings a mission-driven focus to tech-enabled social impact—helping organizations convert strategic vision into repeatable revenue motion.
8 years of coding experience
9 years of employment as a software developer
Bachelor’s Degree Business/Managerial Economics, Bachelor’s Degree Business/Managerial Economics at UC Santa Barbara
A command line tool for working with Reaction Commerce.
Contributions:5 comments, 6 issues in 9 months
command-line-toolreactcommercereactioncli
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