Ciprian Amaritei - Head Of Product Design at Endava

Ciprian Amaritei

Head Of Product Design at Endava

Iași, Romania

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Summary

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Ciprian Amaritei is a Head of Product Design with 13 years of experience crafting user-centered digital products and leading large multidisciplinary teams. Based in Iași, Romania, he currently heads a 50+ designer department at Endava, shaping product strategy, discovery and rapid prototyping for SaaS, mobile and web platforms. His background spans fintech, insurance, energy, healthcare and education, and includes building scalable design systems and founding an internal UX Research program to drive evidence-based decisions. He combines an engineering foundation (BSc in Electrical and Electronics Engineering) with advanced interaction design training (MSc) and ongoing PhD work in Human–Computer Interaction, which informs his pragmatic yet research-driven approach. A seasoned facilitator and educator, he runs design thinking programs and has coordinated innovation projects that turned healthcare concepts into tested prototypes and business-ready pitches. Notably, he blends hands-on prototyping chops with strategic leadership—translating complex technical requirements into cohesive, testable experiences while mentoring the next generation of designers.

13 years of coding experience

12 years of employment as a software developer

Phd, Human Computer Interaction, Phd, Human Computer Interaction at Universitatea „Alexandru Ioan Cuza” din Iași

Master of Science (M.Sc.), Interaction Design, Master of Science (M.Sc.), Interaction Design at Malmö University

Erasmus Studentship , Rouen, France, Information Systems Engineering, Erasmus Studentship , Rouen, France, Information Systems Engineering at Ecole supérieure d'Ingénieurs en Génie électrique

BSc, Electrical and Electronics Engineering, BSc, Electrical and Electronics Engineering at Universitatea Tehnică „Gh. Asachi” din Iași

Romanian, English, French

Stackoverflow

Stats

93reputation

7kreached

2answers

6questions

Github Skills (8)

html6

camera6

video-capture6

fonts6

arduino6

arduino-yun6

unicode6

charts6

Github contributions (4)

urbangeist/urbangeistRepo

Feb 2016 - Mar 2016

Contributions:13 pushes, 4 branches in 15 days

mattsimpson/entrada-1x

Jul 2012 - Jan 2013

Contributions:39 commits in 5 months

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