Colin Williams is a product and marketing leader with 13 years of experience building data-driven medical and biotech solutions, currently serving as Director of Global Product Management & Innovation at BD. He has a track record of growing multi-million-dollar portfolios, leading commercial launches (including FDA/510(k) and CE-IVD releases), and improving operational metrics like delivery lead time and on-time delivery. With an MBA focused on Business Analytics and a scientific MS in Marine Sciences, he blends rigorous research instincts with design-thinking and analytics to translate complex clinical needs into practical product strategies. Colin has led cross-functional teams and go-to-market plans that unlocked new revenue streams and supported next-generation instrument placements. A hobby coder based in Cary, NC, he brings hands-on curiosity to product informatics and bioinformatics initiatives beyond traditional marketing.
13 years of coding experience
5 years of employment as a software developer
University of Georgia
Bachelor of Science (B.S.) Biology Chemistry Minor, Bachelor of Science (B.S.) Biology Chemistry Minor at Berry College
Master of Business Administration (MBA) Business Analytics | Marketing, Master of Business Administration (MBA) Business Analytics | Marketing at University of Georgia - Terry College of Business
Contributions:14 pushes, 1 branch in 6 years 11 months
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Colin Williams - Director - Global Product Management & Innovation