Summary
Conor Heffernan is a director and AI strategist with 10 years in software and two decades of product, founder and consulting experience, helping companies treat AI as a strategic capability rather than a tactical experiment. He founded DD3.AI to help organisations prioritize, validate and execute high-impact AI investments, offering services from discovery and education to oversight and implementation that focus on ROI and avoiding wasted spend. Prior roles as product leader and customer solutions architect at Edge by Ascential and multiple founder/CTO positions give him a rare blend of hands-on engineering, product ownership and go-to-market experience with global FMCG clients. Based in Ireland, he routinely translates messy business processes into pragmatic AI roadmaps and delivery plans, and he often steps in as interim oversight to bridge capability gaps without hiring full-time. An under-the-radar strength is his history of building businesses and products end-to-end—from early-stage customer validation to enterprise deployments—so he speaks both technical and commercial languages fluently.
10 years of coding experience
27 years of employment as a software developer
Ulster University