Summary
Craig Peden is a business development and partnerships leader with 13+ years of experience translating university research and IP into high-value commercial outcomes across academia, industry and government. Currently leading TRaCE at UNSW and broader Digital & ICT engagement, he combines investment attraction, negotiation and legal liaison skills with a proven track record in VC, industry and HNW fundraising. He has built multinational commercial relationships across the USA, Europe and Asia and has particular experience commercialising technologies in AI, image processing, defence, energy storage and advanced manufacturing. A pragmatic sales strategist and team builder, he moves from vision to operational implementation and has led precinct and property value-creation programs as well as fintech and lending product sales. His background spans both start-up board roles in image search and multimedia platforms and senior university commercialization roles, giving him rare fluency across research, product and investor communities. Known for spotting non-obvious value in IP portfolios, he consistently connects technical teams with the right commercial and capital partners.
13 years of coding experience
29 years of employment as a software developer
Managing Partnerships and Strategic Alliances Programme, Managing Partnerships and Strategic Alliances Programme at INSEAD
BCom, BCom at University of Wollongong
High School, High School at The Illawarra Grammar School
French